Communication Expert
Tender Description
TOR: Short term consultancy on the Communication
For Mapping of branding, marketing and general business development support services to be provided by the Palestinian Business Prosperity Center Project.
Communication Expert
Background:
Small Enterprise Center (SEC) Association is a Palestinian non-profit organization that was founded in 2002. In 2008, SEC was officially registered as an independent non-profit organization governed by the Palestinian Law of Charitable Associations and Community Organizations No.1 for the year 2000. SEC is a leading national organization serving Palestinian Micro, Small, and Medium Enterprises (MSMEs) and social enterprises (including cooperatives) over Palestine where Gaza Office has started provision of business development services for SMEs since 2008.
SEC is currently implementing the Mapping of branding, marketing and general business development support services to be provided by the Palestinian Business Prosperity Center project. In partnership with UNPD PalPro under this project scope, SEC is looking forward to hire a communication expert to perform all required communication tasks including develop all printed PR materials, press release communications with stockholders and develop the needed reports in both Arabic and English languages.
Work location: West Bank
Type of contract: Short-Term contract
2.0 The objective of the assignment:
SEC and partners is seeking offers from suitably qualified resource person/s to provide communication services including public relations and outreach services on “Mapping of branding, marketing and general business development support services to be provided by the Palestinian Business Prosperity Center” project.
The specific objectives of this TORs are:
- Identify the target group of stakeholders
- Identify of the communication objective for each targeted audience
- Create key program messages based on accomplishment and evidence
- Identify of main communication channels and strategies
- Identify the communication products including ( PR materials, flyers, press release, etc.) in both languages Arabic and English
- To enhance the visibility of the project and the role of partners
- Extend the outreach of the project
- Enhance the project’s voice and presence
Scope of work:
The objective of the consultancy is to develop a communication strategy aimed to increase awareness and knowledge on PALPRO. The consultant shall be responsible for identifying the scope of the services
- Managing media relationships,
- Structuring press releases and social media ,
- Managing the project’s communications with the public
- Pitching to journalists, editors, reporters and news outlets to get it featured as part of their publications.
The expert (either individual or an organization) will work closely with project staff and PalPro to develop and implement a PR and outreach plan during the assignment period.
4.0 Deliverables:
The contract will be signed between SEC and the expert(s). The followings are the expected deliverables from the expert/s:
- Inception report;
- Meetings with Project staff
- Report on developed request artwork (designs For one flyers A5 size and one brochure A4 size)
- Conduct field visits with stakeholders in West Bank.
- Copy of the published press release reports
- Develop a final narrative report. The language of all reports shall be in in English
5.0 Qualifications and Work Experience of the Expert/s
It is expected that the expert shall provide the following expertise:
- At least a Bachelor’s Degree or higher in Public relation, Marketing, Communications, or a related discipline
- Minimum 5 years of experience in communication with local organizations (experience in international organization or government is an added value)
- Written and spoken fluently in English and Arabic.
- At least 3 years of experience in providing such services to beneficiaries.
- Detail-oriented with excellent organizational skills.
- Strong consultative communication skills and excellent interpersonal skills.
- Excellent computer skills (Microsoft Office and online applications).
- Highly committed, able to work under pressure, adapt to new situations, and meet deadlines.
7.0 Duration of Appointment:
The expected level of effort of the expert is around 12 working days, in 2 months’ time are foreseen for conducting this assignment’s activities from signing the contract. This assignment expected to start at Sunday 6th of Feb 2022.
8.0 Logistic Support for the Expert by SEC
SEC will provide information, and documents on PalPro and assignment. The expert will be responsible for covering the transportation costs, telecommunication coordinating with stakeholders, other costs might occur due to the assignment.
9.0 Deadlines for Submitting CVs, and Technical and Financial Offers
The deadline for submitting applications and Technical and Financial offers by Feb 5, 2022 at 16:00 PM.
All applications shall be submitted by email under the subject Public Relation (PR) and Outreach Expert on following Email: [email protected]
Location
Ramallah
Deadline
05, Feb, 2022
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