Social Media Officer

Job Title: Social Media Officer

Job Location: Ramallah Palestine  ICON mall/ surda 

Job Type: Full-Time

Key Responsibilities:

1. Social Media Strategy:

• Develop, implement, and manage the company's social media strategy.
• Align social media efforts with the overall marketing strategy.
• Content Creation:

• Create, curate, and publish high-quality content (text, image, and video) for various platforms (e.g., Facebook, Twitter, Instagram, LinkedIn, TikTok, etc.).
• Collaborate with the graphic design and content team to ensure engaging visuals and copy.
• Community Management:

• Engage with followers, respond to comments and messages, and monitor feedback across all platforms.
• Foster online communities and brand loyalty.
• Social Media Monitoring & Reporting:

• Track and report on key performance indicators (KPIs) such as reach, engagement, impressions, and conversions.
• Use analytics tools to assess what’s working and optimize accordingly.
• Advertising Campaigns:

• Plan and execute paid social media advertising campaigns (Facebook Ads, Instagram Ads, etc.).
• Monitor budget and ad performance.
• Trends & Innovations:

• Stay up-to-date with the latest social media best practices, trends, and technologies.
• Innovate with new tools and platforms to enhance social media presence.
• Collaboration:

• Work with internal teams (marketing, PR, sales) to ensure consistent messaging and alignment with broader business objectives.
• Partner with influencers and other external collaborators for joint social campaigns.